The Elle Experience
Stay up to date on all things Elle Marketing.
Welcome to the official Elle Marketing blog!
Here, you’ll find tons of articles about a range of topics, including trade secrets, yearly marketing trends, and spotlight posts about our amazing team.
Don’t Lose Them at First Click: Crafting a Compelling Customer Journey from Awareness to Conversion
Have you ever thought about the conversion rate in fairy tales? It’s like 100%. Those princesses only need a look—a glance, even—and “happily ever after” is practically guaranteed. But in a real customer journey, one view doesn’t always lead to a conversion. In fact,...
Fueling Small Business Success: Elle Marketing & Events Announces 2025 $20K Marketing Grant for Growth
March 27, 2025 | PRESS RELEASE$20,000 in Marketing Services Available – Applications Open April 1-30, 2025. Apply TODAY!Continue Reading: 1 min Read SALT LAKE CITY, UT – Elle Marketing & Events is thrilled to announce the return of the Marketing Grant for Growth,...
A Voice for the Great Salt Lake: The Great Salt Lake Hopeline Brings Community Voices Together in a Unique Public Art Experience
March 27, 2025 | PRESS RELEASEHighlighting the vital importance and resilience of the Great Salt Lake, this installation will transform the 300 South art corridor with powerful storytelling and art.Continue Reading: 1 min ReadSalt Lake City, UT — Imagine picking up a...
Why Playing It Safe in Marketing Won’t Work This Year
Back in 2004, Dove launched its “Real Beauty” campaign. It featured women with diverse body types and skin tones, which challenged the accepted beauty standards of the time. While many people feared the campaign would alienate their target audience, it actually did the opposite. The campaign connected with women on an emotional level, which resulted in increased sales and positive brand awareness. The “Real Beauty” campaign was a considerable risk, but it paid off.
5 Reasons Why Your Business Needs Event Marketing in 2025
Do you remember back in the day when we talked to people face-to-face? Yeah, that was wild. But it turns out that the old-school ways are back in style. But seriously, in 2025, event marketing is proving that face-to-face interactions are more important than ever. It...
The Secret to Creating Content People Want to Share
The Secret to Creating Content People Want to Share
Sensescaping and Marketing: A 2025 Trend You Shouldn’t Ignore
Want to create memorable and impactful marketing experiences? Try sensescaping, the 2025 trend that uses sensory engagement to drive brand loyalty and growth.
Wake the Great Salt Lake: Of Salt and Sand Brings an Inspiring Art Experience to Broadway in Partnership with Salt Lake City Arts Council
Wake the Great Salt Lake: Of Salt and Sand Brings an Inspiring Art Experience to Broadway in Partnership with Salt Lake City Arts Council
Highlighting the vital importance and resilience of the Great Salt Lake, this installation will transform the 300 South art corridor with powerful storytelling and art.
How to Keep Your Social Media Strategy Fresh in 2025
Learn how to adapt, innovate, and thrive with a dynamic social media strategy that resonates with your audience in 2025.
The Importance of Defining Your Brand Tone This Year
Learn how to define your brand tone of voice to enhance brand loyalty and build a stronger, more recognizable brand.
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Recent Posts
Don’t Lose Them at First Click: Crafting a Compelling Customer Journey from Awareness to Conversion
Have you ever thought about the conversion rate in fairy tales? It’s like 100%. Those princesses only need a look—a glance, even—and “happily ever after” is practically guaranteed. But in a real customer journey, one view doesn’t always lead to a conversion. In fact,...
Fueling Small Business Success: Elle Marketing & Events Announces 2025 $20K Marketing Grant for Growth
March 27, 2025 | PRESS RELEASE$20,000 in Marketing Services Available – Applications Open April 1-30, 2025. Apply TODAY!Continue Reading: 1 min Read SALT LAKE CITY, UT – Elle Marketing & Events is thrilled to announce the return of the Marketing Grant for Growth,...
A Voice for the Great Salt Lake: The Great Salt Lake Hopeline Brings Community Voices Together in a Unique Public Art Experience
March 27, 2025 | PRESS RELEASEHighlighting the vital importance and resilience of the Great Salt Lake, this installation will transform the 300 South art corridor with powerful storytelling and art.Continue Reading: 1 min ReadSalt Lake City, UT — Imagine picking up a...
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