by Daisy | Apr 17, 2026 | Clients, Marketing, Marketing Strategy
The Story of Wake the Great Salt Lake: An Earned Media Case Study The Great Salt Lake is Utah’s capital city namesake and the largest saline lake in the Western Hemisphere, but it faces a quiet, existential crisis. Driven by a $1 million Bloomberg Philanthropies...
by Daisy | Mar 12, 2026 | Marketing, Marketing Strategy, Marketing Tips
It’s easy to feel like you’ve finally “made it” when your Instagram engagement spikes or one of your TikTok videos goes viral. And it’s tempting to pour 100% of your energy into the social platform currently giving you the most love. However, relying...
by Daisy | Mar 5, 2026 | Marketing, Marketing Strategy, Marketing Tips
We all know and love the feeling of the “Campaign High”—you launch a flashy seasonal promotion, see a sudden spike in traffic, and celebrate the surge in sales. But what happens when the campaign ends? Too often, the momentum vanishes, leaving business owners back at...
by Daisy | Feb 26, 2026 | Marketing, Marketing Strategy, Marketing Tips
For businesses that want to make an impact in 2026, being found hinges on a sophisticated understanding of two powerful pillars: Search Engine Optimization (SEO) and the industry’s newest frontier, Generative Engine Optimization (GEO). For years, SEO has been...
by Daisy | Feb 12, 2026 | Marketing, Marketing Tips
Do you ever feel like even though you do everything “by the book,” your results are stagnant? You’re posting on social media, sending emails, and perhaps even dabbling in AI-generated content. Yet, the needle isn’t moving. The truth? Most brands aren’t failing because...
by Daisy | Dec 30, 2025 | Marketing
The digital landscape is changing faster than ever. For small businesses, staying ahead means more than just keeping up—it means strategically planning for the future. The 2026 marketing trend forecast points towards a few key areas where your focus should be to...
by Elle Marketing | Aug 25, 2025 | Jobs, Marketing, Marketing Team
Elle Marketing and Events is Hiring! Location: Salt Lake City, Utah (Non Negotiable) Who We Are: Elle Marketing and Events is a vibrant, forward-thinking creative agency dedicated to crafting compelling brand stories. We’re a team of creative mavericks who believe in...
by Daisy | Aug 25, 2025 | Marketing, Marketing Team
Meet the Team: Daisy Welcome to another edition of our “Meet the Team” series, where we introduce you to the incredible individuals who make the Elle Marketing and Events Team thrive. Today, we’re thrilled to shine a spotlight on Daisy, our...
