The Story of Wake the Great Salt Lake: An Earned Media Case Study The Great Salt Lake is Utah's capital city namesake and the largest saline lake in the Western Hemisphere, but it faces a quiet,...
The Elle Experience
Stay up to date on all things Elle Marketing.
Welcome to the official Elle Marketing blog!
Here, you’ll find tons of articles about a range of topics, including trade secrets, yearly marketing trends, and spotlight posts about our amazing team.
Marketing Diversification Strategy: Why You Shouldn’t Put All Your Eggs in One Social Basket
It’s easy to feel like you’ve finally "made it" when your Instagram engagement spikes or one of your TikTok videos goes viral. And it’s tempting to pour 100% of your energy into the social platform...
Marketing Systems vs. Campaigns: The Key to Sustainable Business Growth
We all know and love the feeling of the “Campaign High”—you launch a flashy seasonal promotion, see a sudden spike in traffic, and celebrate the surge in sales. But what happens when the campaign...
Being Found Starts with Structure: SEO, GEO, and Visibility in 2026
For businesses that want to make an impact in 2026, being found hinges on a sophisticated understanding of two powerful pillars: Search Engine Optimization (SEO) and the industry's newest frontier,...
This is Where Most Brands Get Marketing Wrong (And How to Fix It)
Do you ever feel like even though you do everything “by the book,” your results are stagnant? You’re posting on social media, sending emails, and perhaps even dabbling in AI-generated content. Yet,...
2026 Marketing Trend Forecast: What Small Businesses Should Prepare For
The digital landscape is changing faster than ever. For small businesses, staying ahead means more than just keeping up—it means strategically planning for the future. The 2026 marketing trend...
Now Hiring: Part-Time Social Media Content Creator & Visual Storyteller (Salt Lake Local ONLY)
Elle Marketing and Events is Hiring! Location: Salt Lake City, Utah (Non Negotiable) Who We Are: Elle Marketing and Events is a vibrant, forward-thinking creative agency dedicated to crafting...
Meet the Team – Daisy Bizot our Project Coordinator
Meet the Team: Daisy Welcome to another edition of our "Meet the Team" series, where we introduce you to the incredible individuals who make the Elle Marketing and Events Team thrive. Today, we're...
Freelancer vs. Agency: What’s Best for Your Business?
Choosing between a freelancer and a full-service marketing agency in Utah can shape your business’s success. Freelancers offer flexibility and lower costs for short-term projects, while agencies like Elle Marketing and Events provide strategic, long-term support with a full team of experts. Discover which option best fits your goals.
Red Flags to Avoid When Working with a Marketing Team
You’re a business owner, ready elevate your brand. So, you’ve decided to partner with a marketing agency, and rightly so – they’re the experts, right? While most agencies are genuinely dedicated to...
Picture Perfect: How High-Quality Brand Photography Elevates Your Business
In today's visually-driven world, captivating imagery isn't just nice to have – it's non-negotiable. At Elle Marketing & Events, we don't just "take pictures." We craft visual narratives that...
Meet the Team: Kayla
About KaylaFrom a young age, Kayla Baggerly had a passion for writing and a desire to help others—an interest that led her to pursue a degree in communication and journalism at Utah Valley...
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Recent Posts
Movies in the Alley return to Woodbine Food Hall this summer
In partnership with Utah Film Center, Woodbine Food Hall will be hosting outdoor movies throughout the summerContinue Reading: 1 min ReadThis summer, Woodbine Food Hall is excited to be partnering with Utah Film Center for the second year in a row for Movies in the...
Carousel vs Video: What Content Format Actually Drives Engagement?
Right now, social media is an indispensable marketing channel, which means choosing the right social media content formats can make or break your brand's online presence. With algorithms constantly evolving and user attention spans shrinking, marketers and business...
Bout Time Pub & Grub Is the Perfect Game-Day Spot for Playoff Season
Head to Bout Time Pub & Grub for the ultimate NBA and NHL playoff game experienceContinue Reading: 1 min ReadWith NBA and NHL playoff season heating up, Bout Time Pub & Grub wants to welcome sports fans to gather, cheer, and catch every moment together. Visit...
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