According to research, some of the most effective channels for customer retention are email, social media, and content marketing. Referrals are another effective method for customer retention. What is customer retention, and how can you improve yours? The answer lies...
In 2021, Instagram reached 2 billion users and has only kept growing. It’s grown so much it’s expected to reach 2.5 billion by the end of this year. One of the most powerful things you can do to market your company is consistent content. People like to...
More than 600,000 new businesses are formed in the United States each year. Unfortunately, not all of these have staying power in their industries. As you might guess, staying on top of marketing trends is crucial when it comes to ensuring your company is successful....
Happy New Year from Elle Marketing and Events! We’re starting off 2023 with optimism, positivity, and enthusiasm for the upcoming year. As marketers, it’s important to stay ahead of trends and ensure that your strategies remain effective — so we want to give you...
How much planning goes into your sales strategies? Probably a lot. You’ve got to make sure that every part of your business is in order, from inventory levels to marketing plans and beyond. But even the best-laid holiday marketing ideas can fall apart if...
Holiday spending will likely hit a record high this year at $910 billion, but don’t let this lull you into a false sense of security. You still need to invest in holiday marketing. You should always look for ways to attract more customers, even during the...
