by Daisy | Apr 10, 2025 | Customer Experience, Marketing
Have you ever thought about the conversion rate in fairy tales? It’s like 100%. Those princesses only need a look—a glance, even—and “happily ever after” is practically guaranteed. But in a real customer journey, one view doesn’t always lead to a conversion. In fact,...
by Elle Marketing | Mar 20, 2023 | Marketing
According to research, some of the most effective channels for customer retention are email, social media, and content marketing. Referrals are another effective method for customer retention. What is customer retention, and how can you improve yours? The answer lies...
