In the not-so-distant past, scrolling through Instagram often felt like flipping through a glossy magazine. Picture-perfect sunsets, meticulously arranged avocado toasts, and a perpetual haze of aesthetically pleasing perfection dominated our feeds. But here’s the...
By Heather King Now that you’ve made all your marketing plans for the holiday rush let’s consider how to retain those customers you’ve worked hard to earn once the festivities are over. If all goes well, your business will see an influx of new customers and...
By Heather King Holiday sales can make or break your business. For many small business owners, a significant portion of annual sales are brought in during the holidays so designing the right holiday deals to increase profits and boost customer loyalty is critical to...
By Heather King TikTok. You can’t deny that its influence transcends generations, from Gen Z creating the latest challenges to Millennials finding their 15 seconds of fame in viral videos. TikTok has morphed from a quirky app for lip-syncing teens into a global social...
By Heather King Seeing all those Christmas in July sales and thinking about how you’re going to market your business this holiday season? Now is a great time to start your holiday marketing planning to enhance the effectiveness and success of your campaigns. Here are...
Elle Marketing and Events Announces Fox School of Wine as the Recipient of the Prestigious Marketing Grant for Growth Elle Marketing and Events is thrilled to announce that the Fox School of Wine, a renowned institution offering unique wine education experiences in...
Whether you’re a seasoned entrepreneur or a first-time business owner, this guide will provide you with a step-by-step launch plan to make your brand or business camera ready for launch. So. if the stage is set and all the pieces are in place for your new business or...
Have you ever starred in a blockbuster adventure movie? You might be closer than you think if you’re considering launching a new business or brand. Putting your business in the spotlight is an epic endeavor filled with many unexpected plot twists and turns. So,...
