A whopping sixty percent of surveyed consumers admitted that a personalized shopping experience would make them return repeatedly. Improving customer retention is just one of the incredible benefits of personalization.
But you may need some guidance on handling this customer experience strategy. If so, read on. This article will fix you right up with six customer loyalty examples.
1. Introduce Yourself When a Customer Enters Your Store or Shop
Customers will love it when you give them personalized attention. It will make them feel like they have a more personal connection to you and your business. This will keep them coming back.
Also, your customer should introduce themselves back. If they do, remember their name and use it often. In doing so, you will humanize your interactions with that customer.
2. Ask Customers About Their Preferences, Needs, and Interests
Communicating with customers can make both you and your customers happy. When customers get a product or service that fits what they want, they’re more likely to buy it. Remember, though, that you need to ask customers about themselves in the right way.
Also, customers in your store may be a part of your target audience. Gather the information they give you and use it to create targeted ads.
3. Offer Personalized Product Recommendations Based on the Customer’s Likes and Dislikes
You need to gather this information first. Customers should be willing to part with at least some of this information. Consider asking for some of their preferences when they sign up for mailing service, subscription, etc.
You can get the rest by tracking customers’ movements on your website and what they buy from your business.
4. Make Sure to Follow Up With Customers After They’ve Purchased Something From You
After you make a sale, why not check in and show your customers that their satisfaction matters? Give them the VIP treatment by sending follow-up messages – it could be anything from asking how they enjoyed their experience to seeing if there’s any way you can help. This thoughtful gesture will go a long way!
5. Reward Loyal Customers With Discounts and Promotions
Take your customer experience up a notch with custom loyalty programs! Let customers know they’ll benefit from special discounts and promotions by providing their information. They get more value out of the deal while you create an even better relationship through personalization – it’s a win-win all around!
6. Always Thank Customers for Their Patronage – Show Them That You Appreciate Their Business
It is critical to make customers feel valued and appreciated, so show them you genuinely care! It’s a simple act of kindness that will have a tremendous impact.
Get Other Customer Loyalty Examples From Us
Remember that these customer loyalty examples are just the tip of the iceberg. If you’re creative, you can think of tons of other ideas. Good luck!
We can help you come up with those other customer loyalty examples. We offer full-service marketing and brand support services at Elle Marketing and Events. We help your brand tell its story and keep that story alive.
Book a free virtual consulting call here.