by Elle Marketing | Sep 20, 2021 | Marketing, Marketing Tips
Content marketing is a marketing strategy designed to attract, engage, and retain customers through high-quality media content. Examples of content marketing include videos, articles, and podcasts posted and shared across various online platforms. As we will see in...
by Elle Marketing | Jul 28, 2021 | Facebook Tips, Instagram, Marketing, Marketing Tips
When it comes to marketing, a carefully curated photograph is much more than just a pretty picture. It can help to convey an important message, build brand recognition, and even influence consumer behavior. For decades now, photography in marketing has been used in...
by Elle Marketing | Jul 14, 2021 | Marketing, Marketing Tips
Defining your audience makes your marketing exponentially more effective. But how do you create a customer profile and use it to reach your audience? If you’re ready to stop wasting marketing money and tap into the benefits of a customer profile, keep reading....
by Elle Marketing | Jul 7, 2021 | Marketing, Marketing Tips
Everyone knows a perpetual motion machine is impossible, yet marketing is a never-ending process. Therefore, part of the market planning lifecycle is the annual mid-year marketing plan. An effective marketing strategy that includes a mid-year refresh can help avoid...
by Elle Marketing | Jun 25, 2021 | Business Marketing, Marketing, Marketing Tips
In this day and age, marketing through content creation is all but a requirement. It remains one of the most effective marketing solutions, creating 97% more backlinks and 434% more search engine results than other strategies. But even if you have a wise strategy and...
by Elle Marketing | Jun 19, 2021 | Marketing, Marketing Tips
As a small business, do you sometimes wonder if you even need a marketing budget? Maybe you’ve avoided the whole concept of marketing because you think it’s too complicated, too expensive, or not suitable for your business. If that’s the case, here...
by Elle Marketing | Jun 8, 2021 | Business Marketing, Marketing, Marketing Analytics, Marketing Tips
Google reported that leaders are 1.4 times more likely to use analytical metrics to make their business decisions. A digital marketing strategy is, therefore, key to these decisions. While your marketing tactics might be savvy, without measuring your success,...
by Elle Marketing | Apr 25, 2021 | Instagram, Marketing, Marketing Tips
Being an entrepreneur in the modern business world means keeping up with all digital marketing trends and consumer habits. In other words, if you’re not taking advantage of this social media platform, you should be. Instagram provides an amazing atmosphere where...
