by Daisy | Apr 21, 2025 | Branding, Marketing
Spring is here! And as the light and spring air fill your home, you become keenly aware of how dusty and gross your house has become over the winter. This means it’s time for spring cleaning! But your house isn’t the only thing that needs a deep clean. Spring is also...
by Daisy | Apr 10, 2025 | Customer Experience, Marketing
Have you ever thought about the conversion rate in fairy tales? It’s like 100%. Those princesses only need a look—a glance, even—and “happily ever after” is practically guaranteed. But in a real customer journey, one view doesn’t always lead to a conversion. In fact,...
by Daisy | Feb 6, 2025 | Marketing
Yep, we have a new marketing term to add to our lexicon: sensescaping. And even if you aren’t familiar with the word, you’ve probably experienced sensescaping countless times. Like when you walk into a clothing store that combines loud music, dim lighting, and strong...
by Elle Marketing | Feb 7, 2022 | Tiktok, Video
If you’re a business trying to grow its online presence, you’re probably already aware of the power and importance of having exciting and engaging social media accounts. Being active on social media is one of the easiest and most effective ways to connect...
by Elle Marketing | Oct 22, 2021 | Marketing
Marketing is essential for all businesses. After all, 78% of consumers conduct product research online. When you control your marketing campaign, you give customers the best and most accurate information about your products and brand. But marketing is easier said than...
by Elle Marketing | Aug 11, 2021 | Marketing, Social Media
There are hundreds of people on social media who take photos and post content all the time. And, sometimes they take photos or post videos of your goods and services without you having to pay for them. When this happens, the content is referred to as user-generated...
by Elle Marketing | Jul 28, 2021 | Facebook Tips, Instagram, Marketing, Marketing Tips
When it comes to marketing, a carefully curated photograph is much more than just a pretty picture. It can help to convey an important message, build brand recognition, and even influence consumer behavior. For decades now, photography in marketing has been used in...
by Elle Marketing | Jul 21, 2021 | Branding, Marketing
Between churning out print ads for your new business and kicking your new social media campaign into overdrive, it’s hard to find the time to sit down and look at the finer details. That said, neglecting these details can bury your promotional campaign before it...
