Have you ever thought about the conversion rate in fairy tales? It’s like 100%. Those princesses only need a look—a glance, even—and “happily ever after” is practically guaranteed. But in a real...
The Elle Experience
Stay up to date on all things Elle Marketing.
Welcome to the official Elle Marketing blog!
Here, you’ll find tons of articles about a range of topics, including trade secrets, yearly marketing trends, and spotlight posts about our amazing team.
Why Playing It Safe in Marketing Won’t Work This Year
Back in 2004, Dove launched its “Real Beauty” campaign. It featured women with diverse body types and skin tones, which challenged the accepted beauty standards of the time. While many people feared the campaign would alienate their target audience, it actually did the opposite. The campaign connected with women on an emotional level, which resulted in increased sales and positive brand awareness. The “Real Beauty” campaign was a considerable risk, but it paid off.
5 Reasons Why Your Business Needs Event Marketing in 2025
Do you remember back in the day when we talked to people face-to-face? Yeah, that was wild. But it turns out that the old-school ways are back in style. But seriously, in 2025, event marketing is...
The Secret to Creating Content People Want to Share
The Secret to Creating Content People Want to Share
Sensescaping and Marketing: A 2025 Trend You Shouldn’t Ignore
Want to create memorable and impactful marketing experiences? Try sensescaping, the 2025 trend that uses sensory engagement to drive brand loyalty and growth.
Looking Back on 2024: What We’re Leaving Behind and What’s Coming in 2025
Reflect on 2024’s marketing highlights and see what’s next for 2025 with Elle Marketing—more events, influencer partnerships, and visual storytelling.
Reflecting on Gratitude: What the Elle Marketing Team is Thankful for this Year
Gratitude shapes how we connect, collaborate, and grow as individuals and as a company, and we’re thankful for so many things this year.
Ten Tips to Supercharge Post-Holiday Engagement and Keep Customers Coming Back
Post-holiday engagement is all about building relationships and encouraging repeat business to ensure a steady stream of revenue throughout the year.
Meet the Team: Brian
About BrianHello, I'm Brian Moss. I am a student at Ensign College and am learning a lot about digital and social media marketing. From a recent employment opportunity with the Utah State Senate, I...
Master the Holidays with This Step-by-Step Marketing Guide
How can you make the most of the holiday season? With careful planning, our step-by-step holiday marketing guide can show you how.
Meet the Team: Daisy
About DaisyHi, my name is Daisy. I was born and raised in the south of France and relocated to sunny California seven years ago. My bachelors in communications opened doors to diverse fields,...
Meet the Team: Ruthie
About RuthieMy background in architectural photography, interiors, furniture, and curation has kept me busy and curious. Everywhere I look, I see possibilities for inspired combinations and...
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Recent Posts
Marketing Systems for Restaurants and Hospitality Brands: How to Scale Without Chaos
Opening a new location, launching a seasonal menu, or expanding into catering should be moments of celebration. Yet, for many owners, growth brings overwhelming chaos. If your team treats every Instagram post like an emergency and every email newsletter like a massive...
Bout Time Pub & Grub Invites Utah to Celebrate Pioneer Day Weekend With Sports, Food & Community
Pie, Pints & Pioneer Pride: Bout Time Pub & Grub Celebrates Utah’s Favorite July TraditionContinue Reading: 1 min Read Celebrate Pioneer Day — or as we like to call it, Pie & Beer Day — with good food, cold drinks, sports, and by spending time with...
Event Marketing Busker Fest Case Study: Executing a Live Campaign from Start to Finish
About Busker Fest Busker Fest SLC is an annual, free, all-ages street performance festival in downtown Salt Lake City that celebrates the city’s rich vaudeville history. Presented by the Salt Lake City Arts Council and produced by Primrose Productions, the two-day...
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