From live videos to story takeovers, social media platforms offer infinite ways for marketers to promote their businesses creatively. One of these tools is your social media bio. It can be a fun way to create a solid first impression for your brand with your online...
Have you ever read an article or listened to a podcast created for small business owners? If so, you’ve likely heard that social media is one of the best areas to invest in for free online advertising for your business. Many businesses rely exclusively on...
Instagram Reels is the latest social media feature you need to master as a small or medium business. Introduced in 2020, Reels are short videos that focus on creativity and fun and usually feature stickers, special effects, and music. Read more to discover why your...
There’s nothing worse than working diligently on your Facebook posting strategy or content calendar and seeing little to no engagement on those posts. You feel like you wasted your time and aren’t making ground in building your brand or business. Before...
Building a brand is about telling a story. Your business brand has products that give people an emotional feeling. It tells an emotional story that gives them satisfaction. When people see your products, they should feel something. They should feel that your product...
