The holiday season isn’t just a time for decking the halls and overindulgence in eggnog. It’s also a time of great opportunity for businesses of all kinds. If you’re a marketer or business owner, you’re doubtless aware that Q4 is usually by far...
Holiday marketing ideas can make you a lot of money. Yet you have to compete with many businesses to draw your customers’ attention. What are some creative ways you can market your company? How can you sell your products while building your legitimacy? What...
Did you know that business networking serves as an excellent opportunity to market your company? Whenever you meet people from other companies, you’re a brand representative. That means what you do reflects on the company. While that may sound stressful,...
Ask anyone, and they’ll tell you that content is king. In fact, small businesses that have blogs have a 126% higher lead growth than those without! It’s clear that you need to create content to market your business better. But you can’t just throw...
It’s no secret the holidays are quickly approaching, and along with them comes one of the best days of the year; Black Friday. So if you’re wondering what you’re going to do to get people in the front doors of your business this year, you need to...
Marketing is essential for all businesses. After all, 78% of consumers conduct product research online. When you control your marketing campaign, you give customers the best and most accurate information about your products and brand. But marketing is easier said than...
Few people love stories more than Kaitlyn Rowbotham. Storytelling is a huge part of her role as the marketing strategist. What’s even more interesting, though, is the story of how she landed here at Elle Marketing and Events. Getting to Know the Team: Kaitlyn...
The holidays are coming in a few months, which means that now is a great time to develop a holiday marketing plan. Think about it: if you plan now, by the time the season arrives, you’ll know what to do, which will hopefully lead to more sales and higher...