In this day and age, marketing through content creation is all but a requirement. It remains one of the most effective marketing solutions, creating 97% more backlinks and 434% more search engine results than other strategies. But even if you have a wise strategy and...
As a small business, do you sometimes wonder if you even need a marketing budget? Maybe you’ve avoided the whole concept of marketing because you think it’s too complicated, too expensive, or not suitable for your business. If that’s the case, here...
Google reported that leaders are 1.4 times more likely to use analytical metrics to make their business decisions. A digital marketing strategy is, therefore, key to these decisions. While your marketing tactics might be savvy, without measuring your success,...
Do you dream of becoming a social media influencer? Are you unsure of how to track and understand your social media analytics? You can use social media analytics to help you reach that large amount of people. Improve your social media presence by understanding your...
Millions of people use Pinterest every day, and it is not a surprise since you can get so much inspiration from this app. Pinterest has many positive features. Whether you’re a business professional or blogger, there are Pinterest tips and tricks at your...
Social media platforms often go through peaks and troughs, but Twitter has been going strong for almost 15 years. If you are new to Twitter or need some new ideas and inspiration, then you’re in the right place. The following Twitter tips and tools will get you...
If you want to connect with others to grow your business or to increase your employability, LinkedIn is a powerful social media platform. By creating an excellent business or personal profile, you set yourself up to get new clientele or have an established...
Being an entrepreneur in the modern business world means keeping up with all digital marketing trends and consumer habits. In other words, if you’re not taking advantage of this social media platform, you should be. Instagram provides an amazing atmosphere where...