Did you know that half of all small businesses don’t have a written marketing plan? This leads to chaos and ineffective strategies. The problem lies in the fact that too many marketers confuse marketing tactics with their marketing strategy. Don’t worry if...
Let’s face it – influencer marketing is on the rise. But, what is influencer marketing? Influencer marketing is a social marketing strategy that uses top creators of social content to promote products online. It’s a great way of promoting your...
There are hundreds of people on social media who take photos and post content all the time. And, sometimes they take photos or post videos of your goods and services without you having to pay for them. When this happens, the content is referred to as user-generated...
Do you dream of becoming a social media influencer? Are you unsure of how to track and understand your social media analytics? You can use social media analytics to help you reach that large amount of people. Improve your social media presence by understanding your...
If you want to connect with others to grow your business or to increase your employability, LinkedIn is a powerful social media platform. By creating an excellent business or personal profile, you set yourself up to get new clientele or have an established...
Corinne Hone is the social media expert leading the charge at Elle Marketing & Events. She’s skilled in all social media platforms, though her personal favorite is—drum roll, please—Instagram! Let’s learn more about her skills and experience below. Corinne...
Instagram is one of the best options in your social media toolbox, offering a huge variety of content, including posts, stories, and IGTV. Knowing all the differences between all the types of content available is key to your success. With this in mind, we’ve created...
Brands looking for more exposure and potential customers should include this app in their marketing strategies. Additionally, more people are likely to interact with brands on Instagram rather than on other social platforms. If you’re going to use Instagram, you...
