By Heather King Organic growth, which leverages the inherent value of content to build lasting relationships with audiences, is a cornerstone of successful digital marketing strategies. Explore how the digital landscape has changed, and what entrepreneurs, marketers,...
Did you know that 80% of consumers are more likely to buy products from brands that offer them a customized experience? You can provide potential customers with a personalized experience by reaching out to them through influencers. They’ll already have an...
Since its launch in 2010, Instagram has grown to 1.4 billion monthly users! With so many active people on the app, you’re probably wondering how to boost page views. Or how to increase engagement with your audiences. There are several ways to do this! While...
Instagram Reels is the latest social media feature you need to master as a small or medium business. Introduced in 2020, Reels are short videos that focus on creativity and fun and usually feature stickers, special effects, and music. Read more to discover why your...
Running bad advertisements is giving away resources. You might as well cut out the middleman and give away things yourself. The Small Business Administration advises businesses to spend roughly seven percent of their revenue on advertising. Giveaways cost almost...
Let’s face it – influencer marketing is on the rise. But, what is influencer marketing? Influencer marketing is a social marketing strategy that uses top creators of social content to promote products online. It’s a great way of promoting your...
There are hundreds of people on social media who take photos and post content all the time. And, sometimes they take photos or post videos of your goods and services without you having to pay for them. When this happens, the content is referred to as user-generated...
Millions of people use Pinterest every day, and it is not a surprise since you can get so much inspiration from this app. Pinterest has many positive features. Whether you’re a business professional or blogger, there are Pinterest tips and tricks at your...
