By Heather King Every digital marketer and small business owner dreams of having a wildly engaged Facebook community. But what happens when your Facebook followers don’t translate to sales? If your clicks aren’t turning into carts, it’s time to dig deeper. We’ll guide...
By Heather King Are you trying to crack the Facebook algorithm? With the platform constantly evolving, staying on top of new changes is critical to ensure your video content continues to succeed as part of your content strategy. Today, we’ll break down the recent...
In 2021, Instagram reached 2 billion users and has only kept growing. It’s grown so much it’s expected to reach 2.5 billion by the end of this year. One of the most powerful things you can do to market your company is consistent content. People like to...
Do you own a business? Do you have a Facebook Page? Well, you should be using Facebook Business Manager to make your life easier and also increase your marketing opportunities. We’ve created a brief guide to help you understand what it is and how to use it to...
There’s nothing worse than working diligently on your Facebook posting strategy or content calendar and seeing little to no engagement on those posts. You feel like you wasted your time and aren’t making ground in building your brand or business. Before...
The recent decline in user activity on Facebook is a deceptive indicator of what’s to come. The truth is, the near-future growth that the social media platform is set to experience is astounding. But unfortunately, many nay-sayers tend to conveniently forget...
Facebook is one of the most popular and powerful tools on the planet. Facebook’s impact is far-reaching, from e-commerce to breaking down social barriers. In fact, CEO Mark Zuckerberg is one of the most powerful private citizens in the world. To maximize success, your...
Advertising your business is an age-old necessity. Without it, your business won’t flourish since fewer people will know about it. Businesses now utilize online platforms to market their brand. So, where’s the best place to start advertising? The short answer is using...