Did you know that half of all small businesses don’t have a written marketing plan? This leads to chaos and ineffective strategies. The problem lies in the fact that too many marketers confuse marketing tactics with their marketing strategy. Don’t worry if...
As we wind down what some claim is one of the worst years in modern history, everyone seems ready to turn their gaze to 2021. For businesses and marketers, that means taking a look at the projected marketing trends for 2021. While some entries on the list will prove...
The internet is the new public square, and it’s the best way to engage existing customers and attract new ones. So as we head into a new year, now is a great time to consider your small business marketing and create your marketing resolutions for 2021. Here are...
Experts estimate that US retail sales will reach over $1 trillion this holiday season. Why not take advantage of this time of year to bring in more sales for your company as well? If you’re worried, it’s too late to start implementing holiday marketing...
Word-of-mouth’s out, and major marketing strategies are in. There’s a reason for the phrase “it takes a village,” and it’s definitely true of marketing support teams. Marketing support teams are crucial for successful businesses. Teams...