By Heather King Organic growth, which leverages the inherent value of content to build lasting relationships with audiences, is a cornerstone of successful digital marketing strategies. Explore how the digital landscape has changed, and what entrepreneurs, marketers,...
Event marketing is an excellent opportunity for businesses to reach new customers, spread the word about their brand, and boost in-person engagement. That said, do you know how to plan for event marketing? In this event marketing guide, we go over tips on how to make...
When it comes to marketing, a carefully curated photograph is much more than just a pretty picture. It can help to convey an important message, build brand recognition, and even influence consumer behavior. For decades now, photography in marketing has been used in...
Do you dream of becoming a social media influencer? Are you unsure of how to track and understand your social media analytics? You can use social media analytics to help you reach that large amount of people. Improve your social media presence by understanding your...
Millions of people use Pinterest every day, and it is not a surprise since you can get so much inspiration from this app. Pinterest has many positive features. Whether you’re a business professional or blogger, there are Pinterest tips and tricks at your...
Social media platforms often go through peaks and troughs, but Twitter has been going strong for almost 15 years. If you are new to Twitter or need some new ideas and inspiration, then you’re in the right place. The following Twitter tips and tools will get you...
Corinne Hone is the social media expert leading the charge at Elle Marketing & Events. She’s skilled in all social media platforms, though her personal favorite is—drum roll, please—Instagram! Let’s learn more about her skills and experience below. Corinne...
Instagram isn’t just a platform for teenagers to post selfies; it’s a powerful business tool to accelerate your growth and gain loyal customers. But, having followers isn’t enough. Instagram engagement is where most businesses miss the mark, but...