Believe it or not, there is a science to photography in marketing and it involves more than good photos. Learn more about the process and selection process.
The Elle Experience
Stay up to date on all things Elle Marketing.
Welcome to the official Elle Marketing blog!
Here, you’ll find tons of articles about a range of topics, including trade secrets, yearly marketing trends, and spotlight posts about our amazing team.
Make Your Logo Design Stand Out From the Crowd
First impressions last and that’s why your logo design for business needs to stand out from the crowd. Let’s cover the basics and unlock some secrets.
Defining Your Audience: Who Is Your Ideal Customer?
Your business needs to have a clear picture of who your ideal customer to help in defining your audience and refine marketing goals.
Time for the Mid-Year Marketing Plan Check and Give It a Refresh
A marketing plan needs to be flexible and we need to refresh details and strategies, particularly as time for your mid-year marketing plan rolls around.
Meet the Team: Kaitlyn
About KaitlynI'm a born and raised Utahn and I've always been the creative type. When I was little I used to make movies with my friends or put on plays in our yard. I love reading and writing and...
How to Develop a Killer Branding for Your Business
Let us run through the ways to develop a killer branding for your business following strategies that have worked for similar-sized companies to yours.
Content Creating Marketing Tools for Marketing Your Business Online
If you are trying to increase your brand’s online presence, certain tools can help. Here are content-creating marketing tools that can help market your brand.
2021 Marketing Myths to Leave Behind for Your Business
Creating a digital marketing strategy for your business requires knowing what won’t work. Here are 2021 marketing myths you need to leave behind.
Marketing Analytics and Tracking Tools: Everything You Need to Know
Marketing your brand online successfully requires the right tools and strategies. Here is everything to know about marketing analytics and tracking tools.
Tracking and Understanding Social Media Analytics
Improve your social media presence by understanding your followers. Learn how with this guide to tracking and understanding social media analytics.
Pinterest Tips and Tools -The Ultimate Guide
Pinterest is booming in popularity. Are you capitalizing on the hype? Learn why you should be using Pinterest along with our top Pinterest tips and tools.
Take Twitter to the Next Level: Tips and Tools you Need to Know About
Is your Twitter profile generating buzz and sparking interactions? We’re here to give you a leg up with these can’t-miss Twitter tips and tools.
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Recent Posts
Wake the Great Salt Lake Announces Dates for Olafur Eliasson’s Signature Commission Work Coming to Utah This Spring
Immersive light-and-sound installation invites community reflection and action around the Great Salt Lake’s future - Olafur Eliasson will debut his first commissioned work in Utah and the Intermountain West in spring 2026. - His new installation, A symphony of...
Anatomy of a Marketing Plan: What Actually Drives Results
A brilliant business idea is only as powerful as the framework that supports it. We’ve all seen brands launch with a splash only to fizzle out three months later. Why? Usually, it’s because they lacked a cohesive marketing plan structure to bridge the gap between...
This is Where Most Brands Get Marketing Wrong (And How to Fix It)
Do you ever feel like even though you do everything “by the book,” your results are stagnant? You’re posting on social media, sending emails, and perhaps even dabbling in AI-generated content. Yet, the needle isn’t moving. The truth? Most brands aren’t failing because...
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